Hayes Design & Marketing Quality is never an accident it is always a result of high intention, secure effort, intelligent direction and skilful execution. It represents the wise choice of many alternatives. This is our mission statement and we will continue to maintain these high standards. Our clients benefit from many years experience gained within the UK and international building sectors. Using Hayes.uk.com website. Each of our client services operates on the basis that we listen. Ideas are produced through our marketing experience with visualizations, and then applied across a wide and diverse range of products. Careful consideration is focused when designing within a company’s current branding and marketing strategies, in brief quality without compromise. Effective marketing is critical for the successful construction and property developers as well as all other manufactures. with the increasingly competitive environment in which developers find themselves today, demands are required for the highest possible standards of presentation which need to be maintained at all times. We work alongside clients from the initial stage of review questions, right through to the preparation of site marketing campaigns. We believe that every marketing situation has its own special factors, which deserves individual treatment, and requires a uniquely creative solution, also, that property problems are best tackled by experts who specialise in the field. You have to ‘feel’ for the development to appreciate it. We have the creative and practical skills to define marketing briefs and devise design solutions to implement them. See more information on our website Hayes.uk.com. Product presentation is the most fundamental, most obvious and most important of all the elements of the marketing operation in new residential developments. It starts at the entrance to the site with development signboards, and then encompasses all aspects of sales centres and show homes, the display systems employed within the selling area and the external landscaping in and around it. The Company's strength is its ability to assimilate the key elements of marketing brief and to translate these into visually effective solutions. Develop corporate identity and products. Watercolours illustrations, finished artwork, copywriting, sales brochure and leaflets, stationary and corporate literature, advertising campaigns, radio advertising, web design, print management, CGI Illustrations, direct mail, media and Print Buying and Placement, corporate identity proposals, point of sale material, location/studio photography, brand awareness. Being a company which specialises within the Housing Sector, we bring a wealth of experience and proven success to every aspect of our Residential Marketing. Our in-house team specialise in strategic marketing, corporate design, brochure and sales office, product and consultant architecture, perspective illustrations, copy writing, model making, floor plans, site plans, locations maps etc, etc. We are members of the Society of Architectural and Industrial Illustrations Our belief in providing design and marketing ideas are based upon experience. Many years of working in the industry means that you 'grow up' with companies. Their ideas and our knowledge form a partnership which is extremely important when such subjects as Architecture versus Marketing need to bond so to create the best possible creative platform. Our portfolios of projects confirm our belief that imaginative and creative design, across the entire spectrum leads to successful marketing and therefore increased sales. This is substantiated by the many successes to our name, and an extensive client list which includes many well-known and successful International, National and Regional companies. We offer an unrivalled range of products and services which can be called upon on an individual basis, in a tailored pick-and-mix fashion, or as a total package. The company is both versatile and dedicated in its approach to development problems and design solutions; as such, it is uniquely well equipped to assist in the on-going battle to successfully sell in the current market place. Hayes Direct A company dedicated to producing a variety of 3D illustration for the Residential Housing Market as well as for industry and commercial firms. CGI-stills animated walkthroughs, flybys, photo compositions life like animations, interactive presentations, full editing facilities, storyboarding, sound effects, music, voiceovers, titles and credits. Products – material handling, product design, historical re-construction, building illustrations, exhibition design, floor planning, site planning, conceptual design. Housing, street scene, new build developments, aerial views. Commercial, offices, golf courses fly over hole to hole, town centre redevelopment, village involvement, sales centre, virtual show houses and interior design. Benefits – design development financial backing, public awareness, planning applications, environmental impacts, advance marketing, cost effective solutions. Art, virtual reality, planned elevation, artist impressions. Production-we work directly off Autocad files which can be sent via email or on disk. Hayes Direct provides a fast and easy access online to a wide range of property illustrations of meticulous detail and quality to meet individual requirements. Delivery is secured by email or via our website hayes.uk.com. Original watercolour illustrations are sent by worldwide guaranteed post. Our skill and experience is proven and cost effective. It will maximise and enhance the profit potential of your development and enhance perception of your homes. We can merge CGI’s with existing backgrounds. Although the majority of our work is of building exteriors, members of the team are equally able to produce accurate and effective isometrics, watercolour sketches and cut-away drawings or fully furnished interiors. Perspective views, maps, diagrams, cutaways. With today’s highly complex planning application regulations, there is an absolute need for accuracy, as well as a sensitive approach to the presentation. Environmental issues are also becoming increasingly important and skilful illustrations have become a key element in developer submissions. Initial pencil format provided. Every drawing is taken from plans and executed to an exact scale. Over 20 styles to select from. Isometric, 3D or perspective presentation. A choice of finishes. Street scenes, aerial views. Produced for size reduction. Planning application or tender presentations. Concept and feasibility studies. Illustrations for environment impacts. Illustrations for investment funding or marketing projects. Consultations and public enquires. Brochures and marketing material from Hayes.uk.com. John Hayes is a fellow of the SAI. Hayes International Marketing UK Ltd The foundation on which the company is built is the provision of the very best design and marketing service for the property industry. This embraces the philosophy of understanding construction coupled with an empathy with client affairs. Hayes International Marketing UK Limited was formed within the Hayes group to offer a consultancy service specifically for companies who sought professional and independent advice in a variety of specialised marketing areas within the residential sector. Our reputation for living up to our belief has resulted in us sustaining many blue-chip national and International housing companies, many of which are household names. As a member of the Institute of Management Consultancy, the Company operates strict codes which are meticulously adhered to. We provide a professional service which: Investigates and identifies problems concerned with strategy, policy, markets, organisation, procedures and methods. Formulates and makes recommendations for appropriate action by factual investigation and analysis with due regard for broader management and business implications. Discusses and agrees with the client the most appropriate course of action. Provides assistance where required by the client, implementing the recommendations and conclusions put forward. In rendering such services to all levels of management, we are responsible and have an obligation to maintain the highest standards of integrity and competence. Recognising this responsibility, the Institute embodies within its Code of Professional Conduct those duties and obligations required by all members practicing as consultants. Companies and Investors need hard facts regarding their prime assets and potential investment. Hayes UK.com evaluates their future or existing land or development/schemes and in particular the current market environment which attaches itself to forward planning. Each study has its very own problems, which need to be evaluated, thereon, realise the marketing and architectural direction which when coupled to strong financial appraisal and product direction give a formulated report. Target audiences are also paramount in establishing the direction which the current viability will require. Based on evidential facts, we act as a consultancy base for initial feasibility studies. This usually forms the background for our independent appraisals establishing a second opinion or gives a fast track approach to schemes or marketing directions. Either part of a feasibility programme or a separate issue, land appraisal is usually regarded as the initial viability. Our extensive experience gives the client the ‘comfort factor’ in determining whether a specific development programme should or could be implemented, we also act for clients using land appraisals for future investments. With consultative experienced R.I.B.A architects, we have consolidated our presentational approach to all major areas of consultative programmes. In particular we see our brief as the initial ‘embryo’ giving an architectural overview based on the facts drawn from the consultation document. In most cases, the project is then taken to a detailed review for financial and cost analysis. The project can either be implemented by Hayes uk.com or in most cases given to the in-house architect team. As consultants, we continue to give our expertise and advice if required. Primarily the company is in business to offer a professional consultancy service that will give clients a design point of view, borne out of marketing experience, creative and technical knowledge. Our responsibility is to stimulate specific proposals, then put forward for discussion and forward planning. At this juncture we create a platform for presentation to which clients can appreciate the given direction. In most cases large projects are shown via CAD driven presentation or, if necessary 3D presentation and CGI walk-thorough. Competition, together with price sensitive issues is part of our consultancy service. Ranging from assisting and suggested sales pricing to specification levels, market direction, and product appraisal and if need be, product themes. We carry out our research after detailed consultation with the client. |
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